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HomeEntertainmentThe PR Mistakes of The Avengers: Age of Ultron

The PR Mistakes of The Avengers: Age of Ultron

I am not talking about the movie, the story, or the concept that Marvel has succeeded in winning over millions of fans with (including myself). The mistakes I am referring to are the disappointing arrays of awkward interviews and verbal hiccups that was showcased by the cast of the highly anticipated The Avengers: Age of Ultron. With some of the hottest celebs in Hollywood a part of one dream cast, one would think that whomever was in charge of the cast’s publicity would have had the easiest job in the world to market these stars in a positive light. Yet, what we got in this round of promotions were some offensive statements and a delectable array of uncomfortable situations. Whoever said all publicity is good publicity was devastatingly wrong.

Starting off with arguably the most problematic of the bunch, Jeremy Renner (I have my reasons, but would have to reveal some spoilers in order to justify). He and Chris Evans were under fire for releasing some sexist statements, one of which had Renner using the word, “slut” to describe Scarlett Johansson’s character, Black Widow. Sure, he may have his reasons, but a lot of people had their own and most didn’t think it was particularly that funny.

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Then you have the slew of awkwardness that follows with Jimmy Kimmel. Some may consider these moments charming, but it is clear that Kimmel is a tad nervous and the humourous bits seem too forced, concluding in some unflattering moments for The Avengers‘ cast:

Really, people?

I mean, let’s be honest, did I still love the movie? Yes, of course. Do I still appreciate the film’s actors? Sure. But it was a disappointing sight to see so many PR faults with so much potential. It is clear that IRL, these actors are only human, like you and me.

 

Rebecca Yang
Rebecca Yanghttp://YouthAreAwesome.com/author/becca
Technology Editor Hello World! It is quite difficult to summarize a human's character with only a few words. But here I go; I am a movie buff, a sushi fanatic, Korean, diligent, a student, an animal lover (especially dogs), a Taekwondo athlete, and amiable (within my own head) ...well I guess that was not too exhausting. I enjoy writing about everything. But more recently, I have discovered a passion to report on the best weekly finds in the realm of science. I sincerely hope many of you will stumble upon something to your pleasure, while reading my blogs.
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